Ok Camp’s work ethic is unmatched, having locked himself within the studio for the previous decade. In truth, on his method over to our interview, he DMed Ludacris to see if there have been any movie alternatives for him. It’s time to increase!
Hailing from Atlanta, Georgia, the 32-year-old boasts a powerful catalog of hit data, together with “Cash Child,” “Comfy,” and “Lower Her Off,” and even “Lottery (Renegade)” which took a course of its personal over the pandemic. The track instantly turned a viral sensation on TikTok, as tens of millions of customers made dance movies to the uptempo file.
However Camp doesn’t really feel any kind of method concerning the numbers. In truth, he selected to not carry out it at his latest sold-out present at The Roxy in Los Angeles — principally as a result of the track turned one thing he didn’t envision for himself initially.
The present itself was a film, although, with even The Shade Room reposting the video we posted on The Supply. One factor about Ok Camp, he’ll at all times have the women supporting him and going loopy.
Most lately, Ok Camp launched his new single titled “Fairly Ones,” that includes B-Lovee.
The Supply spoke with Ok Camp in downtown Los Angeles to debate his latest present, collaborating with B-Lovee, TikTok, his clothes line, what Hip Hop means to him, and extra!
How’s it really feel to be right here in Los Angeles? Offered-out present, congrats!
It feels good. I used to be on stage, I advised the gang I had got here out right here a pair years in the past and did a present. It was a janky promoter who actually didn’t promote. I had did the present, it was most likely 50 to 100 folks within the crowd and it pissed me off. I used to be mad at all people that evening. I received into it with my supervisor, I received into it with my DJ. The lady I used to be speaking to on the time, I nearly made her stroll residence.
On God I used to be pissed off, as a result of no artist needs to go to a present and ain’t no one there for them. So it’s a full circle second going to the Roxy and promoting it out, and the promoter telling us “we left tickets on the desk as a result of we may have bought out extra. We may have did an even bigger venue.” It was a surreal second.
What was the most effective second?
[laughs] It was two moments. It was a dude I introduced on stage that was performing some bizarre ass dance strikes. I introduced him up once I was doing “Woozie,” he was performing some shit along with his legs. It was too rattling humorous.
That lady jumped up. I put my fingers up, as a result of she jumped on me and I didn’t wish to drop her. I didn’t wish to catch no cost. It was humorous. Shout out to her man, she shot a shot.
Did you not carry out “Lottery”?
Nah, I don’t be performing “Lottery” like that. I don’t know why. I did it in Hawaii, however solely as a result of my DJ performed it on some humbug shit. As a result of the best way that track became a track that it wasn’t purported to be. They turned it right into a dance, like KIDZ BOP. So once I carry out it, it feels infantile to me. In the event that they request it, I’ll do it.
I used to be going to ask, do they be requesting it?
Yeah they request it. If I hear somebody saying it within the crowd, I’ll do it. But when I don’t hear it, I’ll simply preserve going. I received a whole lot of songs, I can preserve going. In the event that they don’t need it, they ain’t gon’ get it.
Let’s speak about “Fairly Ones” that includes B-Lovee, fireplace collab.
For certain, shout out B-Lovee. He got here by Atlanta and did that verse, so we actually had an interplay and vibe within the studio. I already had the file prepared. I simply had to determine who I needed to placed on it. He received movement up high. In my thoughts, I gotta flip my buzz up slightly extra on high. I get love in New York and up high, don’t get me flawed. However me personally, I must make a presence extra in New York and in Philly.
I reached out to him, an artist that has some movement. He did what he needed to do. It’s so loopy, I did that track final yr in September. The track outdated. It’s not outdated, however I had it within the reduce on my iTunes eternally. Then once I heard Uzi come out with “I Simply Wanna Rock Out,” I’m like rattling. He beat me to it! It was simply excellent timing. We did the take care of TikTok, the distribution deal. They needed that file, and it’s out.
How does that work? Once they distribute it.
They received a distribution platform referred to as SoundOn. They received the platform with the advertising and so they ship it by their very own distro. You recognize, a direct deal.
You be on TikTok like that?
I ain’t gonna lie, I didn’t at first. You most likely carry again clips once I was not fucking with TikTok. However lately, I can catch myself simply scrolling for an hour and a half. Til’ my head hurts. That shit be addicting although, it’s some humorous shit on there. I don’t watch TV, so I’m simply scrolling. However I fuck with TikTok now. I fuck with it.
So that you didn’t adore it when “Lottery” was going loopy?
Nah, as a result of I didn’t know what it was. After all, it’s a social media app. But it surely appeared too gimmicky for me. It was an excessive amount of bizarre humorous shit happening. I don’t be doing bizarre humorous shit, so let me simply keep off the app. However the track began blowing up on the app, I’m like alright. I used to be rolling out an album, they saved saying “you gotta get on TikTok.” Let me simply fuck round with TikTok. It’s cool. There’s strategies to go viral, you gotta work out tips on how to go viral. It’s very detailed.
Discuss your individual clothes line, Shop4Float.
Shop4Float, that’s the attire. We simply did a model title change, so it’s referred to as ONMÌ now.
It’s on me. Till you set it on, you gotta really feel prefer it’s on me. We’ve been doing good. Proper now, I’m tapping into the cosmetics lane. Received a product referred to as Bae Necessities that I’m placing out quickly. After I get again to Atlanta, we’re gonna do the rollout. The advertising for it.
We received the Dickies shirt, the I Can’t Love No Bitch That Love Me shirt. They bought out. That was the largest drop I did, it made nearly $20K in two days. However I reinvest all the things again into the enterprise. All that shit goes hand in hand. I really like trend. I’ve been doing music so lengthy, I simply needed to increase my model and to do different shit I really like. I made a decision to do garments.
I simply DMed Ludacris once I was on the best way right this moment. I advised him put me in some movies man. [laughs] I stated I wish to get my Denzel on, I simply DMed his ass.
Did he reply?
I simply did it, so we gon’ see. He’ll prob hit me again later, however I did it. I simply wish to do some completely different shit. I’ve been within the studio for rattling 10 plus years straight, I gotta do another shit. It’s enjoyable although.
Hip Hop celebrates 50 years this yr. What does Hip Hop imply to you?
Hip Hop means all the things to me, it made me who I’m. Grew up studying and learning this shit. Learning the those who got here earlier than me, impressed by the individuals who got here earlier than me. Desirous to be just like the those who got here earlier than me. The truth that we’re nonetheless right here, carrying a torch. It’s a whole lot of artists doing an excellent job, there’s artists burning the shit out. That’s yearly, each decade.
I simply wish to say salute to us. Salute to all of the OGs that paved the best way. Among the OGs must, I’m not gon’ say do a greater job, however information the youth. Our technology, no one actually gave us the sport. We needed to be taught it on our personal. It’s our job to encourage the subsequent technology, however give them the sport. Put them on, present them the way it’s purported to be performed. We have been out right here simply scrambling, attempting to determine it out. It took slightly longer.
Particularly for me, I received an attention-grabbing story. An attention-grabbing journey with my profession. I needed to determine that shit out. Shout out to 50 years of Hip Hop. Fairly certain we’ll have one other 50 extra, 150 extra. After I’m gone, that shit will most likely nonetheless be going. Salute to the legacy.
The rest you wish to tell us?
“Fairly Ones”out proper now. Tour begins March twenty third. Shop4Float, go get your merch. Shout out to the followers out, I really like y’all.